Program Fira B! 2026

LOVE FOR FREE is an artistic action, a sociological experiment that confronts us with the search for new forms of connection in the face of a narcissistic, individualistic, and emotionally disconnected society. Would you kiss a stranger in the street? What about a hug? A sincere look? 3, 2, 1... let the GAME begin!

It all begins with a choreographed kiss in public space, an intimate act with strangers. Because it takes place in the street, it takes on a very social dimension, since public spaces are where all revolutions, demonstrations, and all forms of expression that have generated change and transformation have occurred throughout history. It is in the street that society advances because it is where society meets. 

Written by: Rosita Luz Calvi, Quim Moya and Sergi Estebanell. Directed by: Sergi Estebanell. Created, audiovisual and technical support: Pep Pujol and Marco Domenicheti. Produced by: Arnau Vinós and Carla Vidal. Set design: Tony Murchland. Videos: Lluis de Sola and Pep Pujol. Photography: Natalia Lucya and Pep Pujol. Sound design: Acts of Liberation, Neus Ballvé and Cristian Estrella (line-a1). Creative advice: Leo Bassi, Sophie Gazel, Arantza López, Octavi Royo and Josep Cosials.